Jasmine Shell



Jasmine joined r10 as part of the project delivery team to support clients through complex business transformation. Her in-depth knowledge and understanding of the London insurance Market stem from her experience at Xchanging, CSC and Lloyd’s Market Association, giving her vital exposure to the entire value chain. Jasmine has been involved in both internal and market-wide modernisation and innovation projects, as well as led initiatives to raise the profile of young professionals in the London Market.

What attracted Jasmine to r10

Passionate about Market modernisation, Jasmine wanted to make her mark on transforming the London Market, and r10 was the perfect opportunity to do just that. With their diverse culture, unique outlook to doing things differently and honest approach to consulting, r10 has a big part to play in changing the insurance industry for the better – a challenge Jasmine couldn’t wait to be involved with.


Hanging out with her dog Hector, baking, dancing (from Latin and Ballroom to Street), everything true crime and volunteering.

Three things that most people don’t know about Jasmine

Jasmine has been volunteering and running a Brownie unit in her local area for more than 8 years; currently, her unit has 28 girls aged 7-10 which is one of the largest in the District. She was once in an episode of The Only Way is Essex and has only grown an inch in height since the age of 11.


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